The Beginning
Burashid began in the UAE with a clear identity built on offering authentic fragrances and personal, attentive service.
Our Story
A Story That Began in the UAE
Our Story
Since 1985, the story of Burashid Perfumes has been shaped by a passion for fragrance and a belief that a beautiful scent is not a mere detail, but part of a person's presence, memory and identity.
1985 The year the story began
The Beginning
From a Simple Vision to a Perfume House with a Legacy
Burashid Perfumes was founded in 1985 by its founder and Chairman, Mr. Abdulmajeed, with a vision of offering authentic fragrances distinguished by quality, refined taste and presence.
From the very first days, the goal went beyond simply selling perfume; the ambition was to build a house where fragrance is understood as part of people's culture, occasions and memories.
Over time, expertise, careful selection and the trust we share with our customers became the foundation on which we continue to build to this day.
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Some scents pass, others linger in memory... and we create what deserves to endure.
Founder & Chairman Mr.
Abdulmajeed Founder of Burashid Perfumes
Since 1985
Abdulmajeed Founder of Burashid Perfumes
Since 1985
The Founder's Vision
Authenticity is our foundation; renewal, our continuous path
Since its founding, Burashid's vision has been built on respect for Gulf taste and an understanding of the special place fragrance holds in Emirati culture.
At the same time, there was a constant openness to different schools of perfumery, which is why the house brought together the authenticity of oriental fragrances and the elegance of French perfumery.
This balance between heritage and renewal has become an essential part of Burashid's character, and it continues to guide our choices and growth to this day.
Our Journey
More than four decades of passion for fragrance
Expertise
Over the years, our expertise has grown in selecting scents, understanding tastes and offering an experience worthy of fragrance lovers.
Continuity
Today, we continue to evolve the Burashid experience while preserving the foundation on which the story began in 1985.
Our Roots
From Emirati Authenticity to Gulf Taste
Burashid belongs to a culture in which perfume, oud and bukhoor are an intrinsic part of majlis gatherings, occasions, hospitality and everyday life.
For this reason, the Emirati identity was never merely a geographical starting point; it was the source of the values on which the house stands: generosity, authenticity, discerning selection and attention to detail.
From the Emirates, Burashid continues its presence and service to customers across the Gulf — with one spirit and an identity that stays true to its roots.
What We Carry With Us
Values that have accompanied our story from the very beginning
Authenticity
We preserve our essence and identity, however our products evolve and tastes change.
Trust
To us, our relationship with each customer is a long journey built on quality, transparency and service.
Taste
We believe the smallest details make the difference — in the fragrance and in the entire experience.
Burashid Today
The Story Continues
After more than four decades, Burashid Perfumes continues its journey with the same expertise and the same passion for the world of scent.
Ways of shopping have evolved, and generations and tastes have changed, but our purpose has remained constant: to offer a fragrance with character that leaves a lasting impression.
Today, we continue to evolve our experience across the UAE and the Gulf, while preserving the heritage that began in 1985.
A Continuing Story
Every Fragrance Has a Story, and Every Story Leaves a Trace
The Burashid story began in 1985, but it has never stood still in the past. Every fragrance we offer today is a new chapter in a tale that unites heritage, expertise and the passion that has been there from the very beginning.